Creative
Recreation

Client
Creative Recreation
Fields
Founder
Concept
Naming
Brand Identity
Strategy
Product
Website

Creative Recreation was an iconic Los Angeles based men’s premium footwear brand that pioneered the lifestyle footwear category. Sold at Barneys New York, Nordstrom and Bloomingdales in the US and global boutiques through Asia, Europe and South America.

Responsible for creative direction from brand concept to product design and brand identity.

Creative Recreation grew annual sales revenue to $50M per year and was ultimately acquired by a publicly held company.

shoe
shoes

Credit
Photo: Lionel Deluy
Photo: Quang Le
Josh Willis
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